A curated journal of global exhibitions and the creative companies behind them. Seeing the world, one booth at a time.
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Founders
How to Choose the Right Overseas Trade Show for Your CompanyChoosing the right overseas trade show is not about selecting the most famous event. Companies should compare trade shows by participation goal, industry fit, visitor profile, target market, budget, and preparation timeline. This guide also explains how to find candidate trade shows using Google search, global exhibition data platforms, and official event websites.
By Aiko Nakamura · June 1, 2026
Explore the upcoming global industrial and B2B trade show landscape, mapping key events like Hannover Messe, EMO, Automate, and MecSpe. This guide offers insights into their focus, dates, and regional significance for companies seeking to connect and innovate.
Explore the upcoming SNEC PV Power Expo 2026 in Shanghai, a premier international event showcasing the latest advancements across the entire photovoltaic and smart energy industry chain, from manufacturing to cutting-edge applications.
Explore three of the world's most influential trade fairs in architecture and interior design: BAU Munich, imm Cologne, and Salone del Mobile.Milano. These events serve as crucial platforms for innovation, networking, and market trends within their respective sectors.
Explore the pivotal global mobility and automotive trade shows from late 2025 and early 2026, uncovering key innovations in electrification, AI, and autonomous driving. This overview also details upcoming events for the remainder of 2026, offering a comprehensive look at the industry's dynamic exhibition landscape.
From the archive
Editorial Calendar
Jan
CES season opener
Apr
Asia tech showcase
Sep
IFA late summer
Oct
K-fair season