A curated journal of global exhibitions and the creative companies behind them. Seeing the world, one booth at a time.
Show-Viral
— A Journal of World Stages —
Booths.
Stories.
Discoveries.
Cover · this month
Cover Story
Calendar
July 2026 European Trade Shows CalendarAs summer arrives, July 2026 in Europe is set to host a diverse array of trade shows, spanning industries from cutting-edge AI and aerospace to lifestyle, fashion, and agriculture. This calendar provides a comprehensive look at key events across Germany, France, the UK, Italy, Spain, and Belgium.
By Henrik Olsson · June 9, 2026
June 2026 marked a bustling period for the Middle East's exhibition industry, with major events across Dubai, Abu Dhabi, and Riyadh showcasing the region's dynamic economic growth and diverse sector focus. This retrospective highlights key trade shows and conferences that drove business tourism and cross-sector collaboration.
The second half of 2026 promises a vibrant schedule of international trade shows, offering critical opportunities for networking, innovation, and market insight across diverse sectors. This preview highlights key global events from July to December, covering everything from advanced technology to sustainable energy and healthcare.
June 2026 saw a vibrant series of technology and AI-focused trade shows across Asia, highlighting innovation in computing, electronics manufacturing, and digital commerce. This recap explores key events in Taipei, Singapore, Tokyo, and Bangkok.
The ITS America Conference & Expo 2026 is set to showcase the latest in intelligent transportation. This preview highlights key exhibitors and their contributions to connected vehicles, smart infrastructure, and advanced mobility solutions.
From the archive
Editorial Calendar
Jan
CES season opener
Apr
Asia tech showcase
Sep
IFA late summer
Oct
K-fair season